Israel-Palestine War: Hamas Breaks Out of Gaza, Israel Responds With Genocide

Last week, in a message that feels desperate and brazen, the lobby and Netanyahu sought the support and approval of "the Generation Z" in the United States for what Israel is doing in Gaza, in the only way they know how: by buying consciences and attempting to reshape public opinion through money and a new narrative.

Israel is paying influencers $7,000 per post

Netanyahu referred this week to a 'community' pushing out preferred messaging in US media — and boy are they making a princely sum
In a meeting dedicated to harnessing pro-Israel media energy on Friday, Israeli Prime Minister Benjamin Netanyahu alluded to a cohort of Israel’s influencers. “We have to fight back. How do we fight back? Our influencers. I think you should also talk to them if you have a chance, to that community, they are very important.”
Being paid by Israel to post on social media is also very lucrative. According to previously unreported recent documents, these influencers are likely being paid around $7,000 per post on social media such as Tik Tok and Instagram on behalf of Israel.

Bridges Partners, a firm working for the Israeli Ministry of Foreign Affairs, sent a series of invoices for its “Influencer Campaign” to Havas Media Group Germany, an international media group working for Israel. The invoices detailed a sum of $900,000, starting in June and slated to end in November, for a cohort of 14-18 influencers to create content.
(...)
The firm, which lists its business address in the Capitol Hill neighborhood of Washington D.C., has also enlisted the help of a former major in the IDF spokesperson unit, Nadav Shtrauchler. For legal counsel, Levi and Steinberg have turned to Pillsbury Winthrop Shaw Pittman, a firm that previously worked for controversial Israeli spyware company NSO Group.
 
Back
Top Bottom