Very cool stuff indeed, that nation is so creative, that's why they excel so much in technology I guess.
Speaking of the "matrix trend", I remember I was absolutely amazed at how simple it was to create the "trinity move", where she freezes in the air and the camera goes around her.
Just a whole bunch of still cameras placed in a circle, then they all take a picture at exactly the same instant when she jumps in the air, and then you just place all the stills next to one another on the edit suite and "whala" ;)
That "trick" is especially effective when you have liquid splashing.